India's First & Finest
100% Practicals & Real-Time
High-End eCommerce Skills – GTM Strategies – UpSkill Program.
Implement Strategies like 10+ Years Experienced Digital Marketer.
Products Upload and Troubleshooting:
• Ecommerce basics & prerequisites
• Google Merchant Center setup
• Linking Google Merchant Center with Google Ads
• Detailed Study on Product Feeds Setup & its attribute Specifications
• Troubleshooting product feeds for any product related issues within Google merchant center
• Uploading Product feeds to Facebook Product Catalog
• Categorizing & Sub-dividing product catalogs into product sets by product types and colors, brand, size, custom labels etc. for effective bidding & marketing in FB Ads manager.
• Set up Woo Commerce for a wordpress website and create your own eCommerce website.
• Setup shopify store and plugins
• Linking Shopify store to Google Merchant store and FB product Catalogs
• Google Ads Business Data Feeds for Dynamic remarketing for a non retail website.
Enhanced eCommerce Tracking:
• Google Analytics eCommerce tracking setup for ecommerce websites and implementation
• Advanced Facebook Pixel implementation with custom parameters for ecommerce websites
• Implementing remarketing and creating basic remarketing audiences.
• Cross Domain and Sub Domain Tracking to track user behavior across checkout process on different domains.
• Installing Data Layers on the website and ecommerce custom parameters
• Standard & Enhanced Ecommerce tracking using Google Analytics
• Scroll Depth Tracking and its effectiveness for tracking user engagement
• Implementation of Conversion tracking with dynamic conversion values using custom dataLayer variables in Google Ads
• Implementation of Conversion tracking with conversion values using Google Analytics
• Implementation of Conversion tracking using dataLayer variables and triggers in Google Tag Manager
• Sending Transaction information with Conversion tag to Google Ads, FB Pixel and Google Analytics
• Setting up Goals and Transactions in Google Analytics. Tracking ecommerce revenue.
• Custom Dimensions and Dynamic Attributes for Dynamic Remarketing
• Learn about the eCommerce goals and calculate revenue metrics in Google Analytics
• Learn about Top conversion paths in GA for goals
• Create Google Shopping campaigns with product data from Merchant center
• Google Shopping product groups for effective bidding across product categories
• Audience Creations for Dynamic Remarketing using Google Analytics
• Using Advanced Segments in Google Analytics to create laser targeted remarketing audiences.
• 5 Most Important Remarketing Audiences for every ecommerce website.
• Facebook Catalog Campaigns for Upselling, Conversions, Product
• Create Dynamic Remarketing campaigns using Google Ads and Merchant center
• Create Dynamic Remarketing Campaigns using Facebook Product Catalogs
• Using Google Analytics Solutions gallery for finding other remarketing audiences.
Go beyond the traditional metrics like impressions, clicks and views to measure your ad campaign's impact on perceptions and behaviors throughout the consumer journey to purchase:
• Do people recall seeing my display ad or watching my video ad?
• Are my target consumers more aware of my product or brand after seeing my display ad or viewing my video ad?
• Did my display ads or video ads move people to consider my brand or product?
• Are consumers more favorably aligned with my brand's message/identity after viewing my ad?
• Are consumers intending to purchase my product after seeing my ad?
• Are people more interested in my brand/product?
• Did my ad increase organic search activity for my brand/product?
With Brand Lift, you can understand how your ad is changing perceptions in a matter of days, not weeks, so you can improve your campaign's effectiveness mid-flight. By providing results based on best-in-class methodology and with thousands of respondents in real-world settings, Brand Lift helps you measure every moment that matters throughout the consumer journey.
Digital Marketing Bootcamp teaches experienced marketers, real measurement skills
and implement some high-end eCommerce marketing and measurement plans.
This is a program for DOER’S, since it’s 100% Practicals
Get your hands dirty with intense practical’s. Not Just An AdWords or FB Ads Expert,
Become A Full-Service Digital Marketing Strategist at Make Marketer™
Our 5,000 Square Foot Hyderabad Campus was Designed to Inspire Creativity
Collaboration, and Inspired Learning With Bright Engaging Classrooms
and Multi functional Event Spaces and Comfortable Lounges.
It’s a place for people who want to make a career in digital marketing
You’ll always find people implementing high end analytics measurement plans
Join Make Marketer™ Digital Marketing Bootcamp to make a CAREER.
Learn with Google Partner Agency On Real-Time Projects
Companies Hire You For What You Can Do, NOT For What You Know!
450+ Hours (6-7 Hrs Each day) of Real-Time Classes with Assignments
(36+ In-Depth Modules & 10+ Google Certification)
Pre Bootcamp (10 Days) + Immersive Bootcamp (55 Days)
#1 – The most important reason why most experienced digital marketers are not able to scale their marketing and maximize sales.
#2 – Why you wouldn’t get any extra advantage in the digital marketing industry just by knowing Facebook Ads & Google Analytics.
#3 – The number 1 reason why conversion optimization is not working for your website and how to fix it.
#4 – Understand Key Metrics: ROAS, Positive ROAS, Maximum CPA and setting realistic Google Ads Goals and Budget calculations.
#5 – Learn what makes GTM indispensable? It’s designed to help marketers set up tags, tracking and plugins, without involving developers in the process.
Google Partners is Google’s platform for Digital Marketing Agencies who want to get most out of their relationship with Google.
There are 3 qualification levels to achieve this status i.e. Performance, Spend and Specializations. Verify Make Marketer’s™ status by clicking on the Google Partner Logo and check Google Partners Database. All other institutes just put the logo but don’t enjoy the actual status. Dont fall prey to such institutes, remember its about your career.
• Understand you don’t need more data, instead better data.
• You would Learn to avoid ‘Analysis Paralysis’.
• Learn to pull the insights out of data.
• You learn to ask the questions that matter for business growth.
• Remember Averages Lie – Look for Absolute Numbers.
• Digital Marketing is Data Driven Marketing.
• Real-Time Insights Bootcamp – Making it happen
• Gain Skills equivalent to 3-5 years after Completion of bootcamp.
• Growth rate is more important for business than conversion rate.
• Learn to become a Growth Hacker.
• Real-Time Insights Bootcamp – Growth Stories
• Read Founder and CEO stories.
Learn about HTML, dataLayers & Custom Java Script Variables
Implement enhanced eCommerce tracking on eCommerce websites
Learn Most Advanced Google Tag Manager Strategies in real-time.
GTM Strategies that people with 8+ years experience can’t implement
No Other Way to Learn Real Digital Marketing Skills Except Bootcamp.
Business Objectives & Goals
Website Planning & Insights
Choosing Marketing Channels
Developing Marketing Strategies
Implementation of Strategies
Tracking & Collecting the Data & Evaluating results for CRO
Impact towards KPIs/Conversions.
It's all about data and analysis. Remember, you don’t need more data, you need better data. 7-8 hours a day – Bootcamp Program. Only Practicals!!
Don’t wait for right day or time, it’s high time. We can work together to
ensure that your great future gets the happy beginning it deserves.
Course Duration: 9 Weeks (6-7 Hours each day)
Timings: 10:30 am to 05:30 pm (Monday through Saturday)
Program Fee: 72,000 INR (Pre Bootcamp + Immersive Bootcamp)
Become a conversions optimization specialist after bootcamp